Olivia Rudensky, the Co-Founder & CEO of FANMADE, became an entrepreneur and innovator at just 12 years old when she created and ran the largest Miley Cyrus fan account on Twitter. A blueprint for future fans who hope to be successful in the entertainment industry, Rudensky used her fan insight and knowledge to monitor the success of Cyrus’ projects and create her own promotions to help spread the messages and creations of her career. Hundreds of thousands of followers later, Cyrus herself took notice … and the rest is history. Rudensky found herself tapped by Cyrus’s team to head up the singer’s marketing at Rebel Management.
There, Rudensky led creative partnerships, fan engagement, and all things innovation. Her work with Cyrus includes executive-producing the singer’s quarantine Instagram Live talk show “Bright Minded: Live with Miley,” which amassed more than 10 billion digital impressions. In addition, she was instrumental in the star’s appearance on the “Call Her Daddy” podcast as well as the viral “If Miley Comments” campaign on TikTok which ultimately spurred a successful brand partnership with Chipotle.
In addition to Cyrus, Rudensky’s clients include actress and model Hailey Bieber, as well as an array of top talent across brands, artists, celebrities, and influencers. Her innovative campaigns take fan engagement to the next level and have included Lil Nas X's headline-grabbing Satan shoes strategy. Olivia was most recently named to the prestigious Forbes 30 under 30 music list for 2021.
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