Liam James Ward

Liam James Ward is the Co-Founder & CEO of Something Something – a digital native-led content strategy studio that focuses on creative storytelling at the heart of every social media campaign. The London-based global agency works with artists, labels, and cultural brands to bring stories and in-person moments online. Trusted by stars like The Clash, Billie Eilish, Thirty Seconds to Mars, Declan McKenna and Disclosure, Something Something’s understanding of Gen-Z and utilizing fan accounts to supercharge strategies keeps their creativity high-level while remaining reactive in real-time. The company also is a creative strategy partner for the likes of Meta, TikTok, Google, Live Nation, and Soho House, among others.