Nuria Marin

Head of BI, Sony Music

About this speaker

I started my professional career as a piano teacher and soon transitioned to radio. I have worked as an on-air host, producer, and writer for Onda Cero Barcelona and an ethnic-local radio station in London. This last radio experience further connected me to music, as it was a radio station specializing in this field. From there, I decided to train in music business management and joined Sony Music, where I have enjoyed the daily opportunities for eight years. I have worked as a communications promoter, product manager, account executive, and marketing manager with all types of artists. Currently, I develop data visualization and analytics tools that allow us to better understand the trends and consumption habits of our artists and tracks. Working for different departments and projects has allowed me to gain a global view of the music business. I am passionate about challenges and projects where I can learn something new every day. I am consistent, organized, analytical, and methodical, and I am accustomed to working under pressure. I adapt easily to new environments and value teamwork highly.

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